A New Outlook On The Fashion Industry: The After Effects Of The COVID-19 Virus
Yes, this global pandemic, COVID-19, is the most devastating event to hit our world in decades. In the grand scheme of things, one can have a positive outlook on it too. Could it be our earth telling us to slow things down and take a hard look at how we have been treating ourselves, others, and her? Is this the wakeup call we so desperately needed?
The impact of the COVID-19 virus will be a crucial part of us as a species building an alternative and profoundly different world.
We are all forced to stay home, actually communicate with each other (instead of showing our affection by liking an Instagram post), taking care of our bodies, and partaking in activities we never had time for in the past.
We are forced to slow things down, finally! We are required to think differently. Live differently. Self-assess.
If we can aim to continue to do this long term, we can leave in the past our ignorance, mindlessness, and cruel ways; we can heal from our mistakes.
We have this once in a lifetime opportunity to make new informed choices with a fresh perspective and a newfound respect for what is of utmost importance for our survival as humans, our earth.
What is fashion's part in all of this?
Over the past two weeks, the world's spending trends have shifted. We should come to terms with living with fewer wants and buy based on our needs.
Trends are the wants of society. As we shift towards buying based on our needs, that means buying fewer trendy garments, and the industry that supports them. i.e. fast fashion.
The future is classics that meet our needs that are produced locally, sustainably, and ethically.
If we manage to do this successfully, can you imagine the benefits?
Click here to see images of China before and after COVID-19 enforced quarantine. They show how one month without production cleared the skies and allowed people to breathe clean air again. This shows us how slowing down can construct a better environment. If we include other travel that drives the fast fashion industry, such as mass exports from China, the clean up could be considerable.
Will you participate in the change the fashion industry so desperately needs? Will you rethink your buying habits? Let me know your thoughts in the comments below.